Burnley FC - The London Clarets

The London Clarets
The Story of the Season - June 1999

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1/6 Dunfermline, relegated from the Scottish premier league, are said to want Brian Reid, but are worried that their demotion may have cost them their chance of signing him. Ternent says that he hopes the young players will be pushing for first team places next season.

2/6 Kevin Henderson is in talks with Hartlepool. It looks like a tussle between them and Halifax. Halifax’s manager Mark Lillis was previously with Scunthorpe, who tried to sign Henderson last season. Target Nick Daws looks set to sign his new deal at Bury. More pre-season games are lined up, with Man City at home on Saturday 17th July and (yikes) Carlisle Away on Saturday 31st. A Burnley XI sides will play away games at Northwich, Morecombe and Accrington on July 15th, 20th and 29th respectively. John Benson is confirmed as full time Wigan boss. They say he would have got the job last time but for a health scare, the utter fools.

3/6 The club deny any interest in Ade Akinbiyi. We are instead linked with a player who always scores against us, Bristol Rovers’ Jamie Cureton. It’s even suggested that the Akinbiyi story was a smokescreen to cover up our true intentions. However, Bristol Rovers say he’s not for sale, and it would have to be a huge bid to tempt them. Cureton, the second division’s leading scorer, could cost £2,000,000 and would expect to move to a higher division. Sounds like yet another non-starter. Brian Reid is briefly said to be about to sign for Portsmouth. Henderson joins Hartlepool on a two year contract. It emerges that the club are only selling the new team shirts through the official club shop and via the internet, and that local retailers, including Peter Noble, are not allowed to sell them.

4/6 Ternent gives Mark Robertson until the middle of the month to decide if we wants to sign a new contract. Robertson, currently back in Australia ahead of his wedding, will cost money if he decides to move on, as he’s under 24. Ternent also reveals that he has given the players a summer fitness programme. All the players except the injured Peter Swan will be required to train two days a week, either at the club or by themselves, in order to be fit at the start of the pre-season training on 5th July . Ternent used to do this at Bury. He’s also looking forward to having Lenny Johnrose fit next season, saying "It will be like having a new player." Alleged target Mark Williams is now also wanted by Watford, following their shock promotion to the premier league. He says Watford and Burnley have contacted his agent so far. Warren Joyce's Hull sell goalkeeper Andrew Oakes to Derby for £500,000. Yes, the one we released a few years ago. Snapped up by Hull for a song from non-league Winsford, he now becomes the third Clarets youth reject on the books of a premier league club. Hull are also after Gerry Harrison, but it seems Su'lan' want £100,000 for a player they got for nowt and haven't played. Portsmouth deny being interested in Reid.

7/6 Latest speculation says that Glen Little will be moving to Charlton. Their manager Alan Curbishley is, however, quick to deny it. He says he wants a left sided player, and Little is not in his thoughts. The club are said to have a bid £300,000 for Everton's third choice keeper Paul Gerrard, previously with Oldham. Mullin is now alleged to be on the brink of signing a deal with Man City. Blackpool seem to have lost interest in Ford. Adrian Heath’s hopes of getting the Sheffield Utd job face a setback when the club ask Macclesfield permission to speak to Sammy McIlroy, who has said he wants to leave. This is despite earlier reports that Heath had impressed at the interview.

8/6 Our bid for Gerrard is rejected. The injury to Everton’s first choice goalkeeper Thomas Mhyre is badly timed, and they may prefer to raise cash by selling the more expensive Steve Simonsen. Brian Reid signs a three year contract at Dunfermline of the Scottish First Division. He has, therefore, moved down a level. Chris Lucketti, frequently touted as a target, joins Huddersfield for £1,000,000.

9/6 We can expect to sign Mitchell Thomas soon, possibly in a player-coach capacity. Luton’s Lennie Lawrence says, "Mitchell has had a very good offer from Burnley and he's ready to go. I have spoken to their manager and he's keen to sign Mitchell. There's nothing I can do about it. I wanted Mitchell to stay but there's no way I can match Burnley's offer."

10/6 Burnley announce that Commercial Manager Peter Davis has left the club.

11/6 Mark Williams, never a realistic target, joins Sheffield Utd, who are flirting dangerously with the recently sacked Bobby Gould as a potential manager.

14/6 Ternent admits defeat in our attempt to sign Gerrard, saying "I made a bid but it was far removed from what they wanted and that's out of the window. Unfortunately the financial implications of things are beyond us at the moment. Paul Gerrard would have been a good signing. I want competition all over the field and Gerrard is a goalkeeper I've been interested in for a long time. It would have been good competition and that's what I'm looking for. It could only have been beneficial for Burnley. He's the right age and he would have gone on to be worth more than I was prepared to give." He also hints that his wages might have been a problem. However, he adds, "I've got Paul Crichton and I will only go for what I want." At their AGM, the League announce that goal difference will once again replace goals scored, that five substitutes can be chosen with up to three taking the field and, regrettably, squad numbering and shirt names will apply for next season. Going off, number 49, coming on, number 57...

15/6 Mark Robertson, now on honeymoon in the Fiji Islands, is said to be prepared to sign a new contract. Adrian Heath is restored as favourite to take on Sheffield Utd after fans protest at the prospect of Bobby Gould. Chris Lightfoot, who us and Preston were supposed to be after, signs a new deal at Crewe. John Ward signs a new contract as Assistant Manager of Wolves.

16/6 It’s an annual summer event. Our phsyio leaves. Paul Lake quits for unspecified "personal reasons." The club stress that there is nothing to be read into this, just private circumstances. Nick Worth left last summer, and the year before that, Andy Jones. The days of Jimmy Holland seem a long time ago. Adrian Heath is finally appointed manager of Sheffield Utd. We wish him well.

17/6 Barry Kilby agrees to attend the London Clarets AGM on July 10th. One of the former ticket office staff, Simon Clarke, is scheduled to appear before Burnley Magistrates Court on charges of false accounting and stealing from his employers. The club announce the launch of a new 'Legends Club', offering deluxe hospitality for £1,000 a season. Mullin is now linked with Adrian Heath’s Sheffield Utd. As John Barnes is unexpectedly parachuted into Celtic, managerial failure waddle sees fit to comment that he should do well because he is starting out at a reasonable level. waddle blames his failure on the Board and the gap in quality between the premier league and the second division, adding, "I remember personally that I experienced a lot of frustration at Burnley having played at a good level, and as a manager I found myself looking at certain situations as if still a player, seeing passes that weren't being made." He adds that he’s in no rush to go back into management. Why is anyone still interested in his opinions? Why don’t they ask Michael Williams, Steve Blatherwick, Lee Howey and Mark Ford?

18/6 There’s a big shake-up on the commercial side of the club. Peter Davis is replaced by Marketing Manager Richard Collier, who was previously in charge of the Turf Moor leisure centre. Sales Manager Rita Walsh comes to the club from the Comfort Friendly Hotel (previously Kierby Hotel), while Michael Dooley will be Ticket Office and Administration Manager, Jason Whittaker Lottery Manager, Sue Geoghan Lottery Customer Services Manager and Caroline Fowler Retail Manager. Dean Ramsdale is appointed as head of the Football in the Community Scheme and Manager of the leisure centre. This represents a big expansion in the commercial infrastructure of the club, with the aim of promoting and marketing the club throughout the year, not just the football season. Collier is charged with responsibility for corporate facilities, sponsorship, the leisure centre and the Cafe Claret, with a view to raising funds through business use and sponsorship. Fowler will run the club shops and the new ‘Clarets Collection’ brand, under which the club will market its own clothing. A new Clarets brand logo, based on a 1930’s design, will be used on everything. The man behind the changes, Andrew Watson, says the club needs to do more to sell its hospitality boxes: "We have got to sell out our current boxes in the North Stand and then look to develop the East Stand. We've got to get there." At the moment, the boxes have only been working at around one third capacity, and the club will not spend the £500,000 needed to put them in the Jimmy McIlroy Bee Hole Lane End Stand until the ones in the Harry Potts Longside Stand are better used. To try and improve take up, the club launch a new corporate brochure and hold a sponsors evening and business open day. It’s hoped that 150 local businesses will turn up. It’s hoped that these changes will enable us to emulate the success of Bradford and Watford. Ternent says, "They are both perfect examples of what can be achieved. Both of them have done a magnificent job over the years." Andrew Watson adds, " I think potentially we can be a bigger club than Bradford or Watford." The club are linked with three Sheffield Wednesday players: Earl Barrett, Lee Briscoe and Ritchie Humphries. While all three are available for transfer, Briscoe and Barrett are said to be more likely to join Man City, another one of those clubs who seem to be competing for the same players as us. The move for Gerrard being dead, we are now said to be interested in Tony Warner, recently released as third choice Liverpool keeper. Meanwhile, Adrian Heath might be after Pauls Smith and Weller. As Sheffield Utd have no cash and both players have yet to prove their fitness, this doesn’t ring true. We arrange to play bloody Rochdale (who have a new manager who isn’t Ronnie Jepson) on Tuesday 27th July

21/6 John Rudge (‘Mr Port Vale’), as part of his application for the Stoke job, attempts to prove his talent-spotting prowess by compiling a list of the six best prospects in the Nationwide League. It includes one Glen Little, who Vale tried to prise away from us last season. The club deny any interest in the three Sheffield Wednesday players. The Lollipop Man, Neil Moore, says he hopes the fact that he captained Burnley will open a few doors as he looks for a new full time job. No, that was under waddle, doesn’t count. Moore, recently chosen as the worst Oldham player ever, says, "I did okay against Millwall and Lincoln but after that I didn't think I played well. Maybe you can't judge someone on six or seven games but on that basis I probably didn't deserve a contract." Bobby Seith is said to be in with a chance of receiving the Championship medal he was denied in 1960. Seith played a major part in our triumph, playing in 27 of the 42 games, but fell out with Bob Lord and was transferred to Dundee at the season’s end without being given a medal. Ian Ross, a ‘football historian’ (sounds like a nice job) has researched it and says he believes Seith is the only player in history not to be given a championship medal when he was entitled to one. He says, "It is a private matter between Burnley FC and Mr Seith as to why he was transferred but it seems extremely petty to deny this man his well-earned medal." Kilby, keen to earn further Brownie Points, responds, "We will have a look into it and see what we can do. I go back a long way and although I don't remember him playing I certainly remember the name." The PFA have taken up his case and have been in touch with the club, while the Football League have said that they "await with interest any correspondence from Burnley or the PFA and we would like to think we would view it sympathetically." In journalism, I think they call this the ‘silly season’. Bobby Seith is 67.

22/6 Ray Ingleby’s company Caribiner might be in trouble. American lawyers have filed a law suit accusing them of misleading investors. Ingleby is now the non-executive Vice-Chairman of Caribiner. The Board discuss the matter, but Kilby says Ingleby is not involved and there’s no reason why this should affect his role with Burnley His view is: "It seems these things go out like confetti over there. It's his own affair and I can't see any fall-out for Burnley." Millwall and Adrian Heath’s Sheffield Utd are said to be linked with our three Su’lan’ targets Mullin, Scott and Smith. Heath, of course, knows them well. To make it yet more incestuous, sacked former Burnley Secretary John Howarth joins AH’s Sheffield Utd. Neil Moore looks set to join Chester. Haven’t they suffered enough?

23/6 The club hold a press conference to reveal that the Bee Hole Land End Stand (or ‘East Stand’) has been officially renamed the Jimmy McIlroy Stand. McIlroy is clearly delighted at the honour, saying, "I almost feel as if I have been re-signed by the club. I now feel part of the club which I haven't done for thirty-odd years. Somehow I feel I am now back with my club. This morning I'm very much part of the club and I want it to be successful. I can't think of any greater way this club can show its recognition. I think I am joining a short list of players who have had stands named after them. It's a very exclusive club I belong to. It's not really sunk in yet. The saddest day of my football career was the day I was told I was surplus to requirements here at Turf Moor. Looking back I feel my footballing life practically finished the day I left here, even though I joined a good club with a good staff and players at Stoke City." Talking of his mysterious departure, he adds, "The differences were not with Burnley Football Club, they were with the chairman at the time, Mr Bob Lord. I think it was his decision that I should leave Burnley." McIlroy says his only regret is that his father Harry, who recently died, isn’t around: "It would have been a special day for him." A nameplate will shortly be added to the stand. The club also give McIlroy two season tickets. Kilby says we will be doing more of this kind of thing, adding, "Jimmy is a living legend. It is almost fifty years since he joined the club and we pushed aside commercialism for part of Burnley's tradition and history. I must have had at least a letter per week asking for us to honour Jimmy in this way. The players will see the stand as they run out, and we hope that will inspire them. We want to continue to mark our glorious past in several different ways this season, by naming lounges after players and developing a Hall of Fame and hopefully a museum." Speculation has it that the Longside will be renamed in honour of Sir Harry Potts when the current sponsorship deal expires. Supporters clubs applaud the move, which has long been advocated by the London Clarets. More mundanely, we are handed one of the toughest ties in the League Cup First Round with a two leg tie against Manchester City. We play at Maine Road in the week beginning 9th August, and at Turf Moor two weeks later. We announce lower than league prices for our home friendlies. Perhaps the most shocking news of the day is that the new away shirts, as chosen by the fans, go on sale, meaning that for the first time ever both new home and away shirts are on sale before the Burnley holidays.

24/6 The season’s getting closer as the fixtures come out. And they’re rubbish. We start with a ritual defeat at Wycombe on 7th August, and our first home league match comes a week later against ‘1-0’ Chesterfield. Boxing Day sees us away at Bury, while our first game of the new millennium - or not, depending on whether you’re a pedantic mathematician - is at Notts County. The season finishes in Scunthorpe, which at least means that if they want to kick off at 11.00 this time they’ll have to bring the whole league programme forward. Meanwhile, the latest set of new applicants receive their share certificates, taking the total raised by the rights issue to over £4,000,000. Kilby quips, "People have been nicely putting in their £200 and £400. I think we'll have to hold the AGM on the pitch!" Although rumours have been floating of a new backer prepared to invest substantial money, Kilby says there are no major investors in the pipeline, and the emphasis now is on raising money through commercial activities. It’s rumoured that Crewe might be interested in Andy Cooke. They have some money at the moment.

25/6 In the face of some supporter disquiet at our lack of new signings, Kilby says we are working hard to bring in new players. He comments, "There's a lot of activity going on behind the scenes to strengthen the team, although we did spend a lot of money last season. There is some slack in the budget for new players and a reserve fund." He adds that the Bosman ruling has changed the market. With most players’ contracts expiring at the end of June, few are reluctant to commit themselves before then. We can expect to see more activity around the beginning of July. On the suggestion of Man City, our friendly against them is cancelled, since we will be playing them in the League Cup. Ternent will now try to line up another game, although it’s likely that all the most attractive opposition has been snapped up. Gary Megson is sacked by Stockport, apparently for wanting to leave (?). Current Centre of Excellence manager and former Clarets youth player Andy Kilner is put in temporary charge. This is apparently either good or bad news for the summer’s most boring story, the Paul Cook transfer.

26/6 The club announce that Turf Moor admission prices will be lowered by £2 for the League Cup game against Man City. Over the last few years, League Cup matches, not being covered by season tickets, have been relatively poorly attended at Turf Moor. What are we saying about our hopes for the first leg?

28/6 Andy Kilner is surprisingly given the Stockport job full time. Mike Phelan, who turned down the chance to re-join the Clarets for the sake of money in 1994, had also been suggested. The Paul Cook transfer is apparently back on. Like we care.

29/6 Port Vale and Stoke are both said to have been after Andy Cooke, but Port Vale cannot buy unless they sell first, and buying Carl Griffiths for £325,000 before transfer deadline day seems to have stretched them, while Stoke are both leaderless and stony broke. Crewe, if anyone, look more likely. £800,000 is a possible fee, although it's thought that we don't need to sell. We could sign Cook on a free this week. Peter Hampton, Burnley left back from 1984 to 1987, and player in the Orient game, is reported to have turned down the chance to become out physio. Hampton was appointed "Director of Coaching" at Workington last year, whereupon they stormed the North West Trains League Championship with fourteen straight wins. Hampton was previously physio at (of course) Bury. Our home game against Scunthorpe is moved to Sunday October 10th, to be shown on Sky. Why?

30/6 Su'lan' striker Daniele Dichio is said to be about to sign for the club. Colin Carr-Lawton goes on trial at Leyton Orient. Berwick are also said to be interested. Carr-Lawton reveals that his international clearance after the Ethinikos farce only came last week. Martin Smith ends up joining Bradford on a free transfer, signing a three year contract.

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